COURSE

Brand Identity Design

Design a cohesive visual system — not just a logo — with guidelines that hold up.

Lifetime accessProject files includedSelf-paced14-day refund

Overview

Brand Identity Design covers the system around a logo: type, colour, layout, imagery and the rules that keep it consistent. You'll build a real identity and document it in a guidelines file.

Aimed at designers who can make a logo but want to deliver a full brand.

What you'll be able to do

Curriculum

Strategy to visuals
  • Positioning and attributes
  • From words to visual direction
  • Defining the core idea
The system
  • Type system
  • Colour system and accessibility
  • Grids and layout rules
Applications
  • Stationery and digital
  • Social and marketing
  • Packaging or signage basics
Guidelines
  • Structuring the document
  • Do / don't examples
  • Delivery and rollout

Projects you'll build

A complete identity for a fictional brand
Six branded touchpoint mockups
A 15–20 page brand guidelines PDF

Your instructor

D
Design2Income Studio
Course Instructor

Placeholder instructor bio — edit this in the admin area. Design2Income courses are built around real client workflows: brief, concept, production, delivery, and getting paid.

Ready to start Brand Identity Design?

Enroll Now — KES 3,900

FAQ

How is the course delivered?

Self-paced video lessons plus downloadable project files. You get lifetime access and can revisit anytime.

Do I need expensive software?

No. Each lesson notes exactly what you need; free or trial tools are enough to complete every project.

Will I get feedback on my work?

Every module ends with a brief and a self-review checklist. The final project includes an instructor review.

Can I get a refund?

Yes — if the course isn't right for you, email us within 14 days of enrolling for a full refund.